DIY Search Engine Optimization Class

May 2, 2012
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I have used SearchEngineNews.com for Search Engine Optimization (SEO) help in the past. They offer very solid SEO advice and good tools. They occasionally offer classes. I have never personally taken a class, but I would trust that they are very thorough and helpful. I saw this yesterday and thought many of you might be [...]

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How To Video: All in One SEO, Page by Page Configuration

February 7, 2011

This how to video focuses on more configuration details for the All In One SEO Pack for WordPress. In particular we’re going to look at page by page configuration to make sure your website has the basic SEO tuning in place. Wipe Your Paws of Mount Kisco NY is featured in this video. var socialJQuery [...]

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How To Video: All In One SEO Pack WordPress Install

February 5, 2011

This How To Video will walk you through installing and basic configuration of the All In One SEO pack for improving Search Engine Optimization for your wordpress website and/or blog. Featured in the example is Wipe Your Paws of Mount Kisco NY. var socialJQuery = jQuery.noConflict(true);new SocialBar(“1296933126599_social”, {buttons:["twitter","facebook","email"], embedCode:”%3Cobject%20width%3D%22701%22%20height%3D%22374%22%20id%3D%22wistia_279682%22%20classid%3D%22clsid%3AD27CDB6E-AE6D-11cf-96B8-444553540000%22%3E%3Cparam%20name%3D%22movie%22%20value%3D%22http%3A//embed.wistia.com/deliveries/727682ea0a8705accdcee1bc9655be3e81ca2d14.bin%22/%3E%3Cparam%20name%3D%22allowfullscreen%22%20value%3D%22true%22/%3E%3Cparam%20name%3D%22allowscriptaccess%22%20value%3D%22always%22/%3E%3Cparam%20name%3D%22wmode%22%20value%3D%22opaque%22/%3E%3Cparam%20name%3D%22flashvars%22%20value%3D%22%22/%3E%3Cembed%20src%3D%22http%3A//embed.wistia.com/deliveries/727682ea0a8705accdcee1bc9655be3e81ca2d14.bin%22%20width%3D%22701%22%20height%3D%22374%22%20name%3D%22wistia_279682%22%20type%3D%22application/x-shockwave-flash%22%20allowfullscreen%3D%22true%22%20allowscriptaccess%3D%22always%22%20wmode%3D%22opaque%22%20flashvars%3D%22%22%3E%3C/embed%3E%3C/object%3E”})

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“The Long Tail” and You!

February 4, 2011

Ever heard of the term, The Long Tail? Unless you’re into SEO and ecommerce, maybe not. The Long Tail is a theory detailing how our economy and culture is moving away from a focus on mainstream products to fulfillment of niche markets. Blockbuster versus Netflix is an excellent example. Blockbuster has brick and mortar stores [...]

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BOTW Advertising & Search Engine Rankings for Your Website

January 16, 2011
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There are a number of different, quality directories you can submit your website to. The best of these do require a payment either annual or one time. Submitting your website to a paid directory does have the advantages of weeding out all of the spam submissions, leaving only quality links. Best of the Web or [...]

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DoFollow vs NoFollow Blogs and Comments

December 9, 2010

NoFollow blogs refer to adding an attribute to your links like this: <a rel=”nofollow” href=”http://www.example.com/”>My Link</a> When using this attribute in a link, Google will not assign any search engine ranking importance to the site or page being linked to. The reason this was created was to give site owners the ability to stop their [...]

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Quick and dirty blog posting for the time strapped

November 29, 2010

What’s the number one reason for why folks can’t keep up with their blog posting? Did you say, Not enough time? That’s the hands down biggest reason for not writing more blog postings. You probably already know that writing 1-3 blog posts per week is a “Good Thing” for your marketing campaigns. Blogs: Improve your [...]

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What does Google Instant mean to your search rankings?

November 8, 2010

Google recently released a major upgrade to their search utility called Google Instant. Google Instant will help predict what you want to search for. As you type in the search box, it will guess what keywords you want to search on. What does this change? For example if you want to find a web designer [...]

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Use your business model to improve your website copy

September 30, 2010

If you’ve spent any time at all researching ways to improve your website and generate more traffic, you’ve probably been told to create quality “link-baiting” copy that will generate buzz and get people talking and get tweeted and facebooked and everything else. And as you may have discovered, it’s not as easy as they make [...]

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Scoring Good Reviews: Yelp vs. Google Places

August 26, 2010

Are reviews in one or the other enough? I say no and its important to get reviews in multiple places – in particular Google Places. Here’s why: Google is an established giant on the internet. They’re not going any where and they define web search. If you are not listed or don’t have a good [...]

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