Online Marketing

Jump start your business with online marketing

Want to attract more visitors and convert those to phone calls?

The reality is that most websites are not designed to attract visitors OR convert them to qualified prospects. Its a tough truth, BUT the good news is you can be different. The other bit of good news is that most of your competitors are not attracting new prospects with their website either! So you can get the jump in your market with a proper online marketing plan. Here’s what we can do for you with the Online Marketing Monthly Subscription package:

  • Attract more web visitors
  • Convert more web visitors to qualified prospects
  • Create more repeat business
  • Increase your credibility among your peers and colleagues

Sounds well and good, but it also sounds too good to be true. Can you really do all that?

You’ll probably run across (if you haven’t already), businesses specializing in “SEO” or Search Engine Optimization. They propose to radically boost your website rankings by submitting you to hundreds of search engines and directories. Don’t buy it! 1) search engine cannot be fooled, and 2) these practices can actually permanently damage your search engine rankings by possibly getting you black listed.

Online marketing is not an overnight process, that is why this is a monthly package not a one shot deal. Also, online marketing takes a lot more work than simply submitting your site in online forms.

Instead we use tried and true methods to increase your visitors and conversions. Increasing your search engine ranking is just a means to that end. Here’s some of the techniques we’ll use to help you:

  • Target and Niche Keyword Analysis
  • Web Analytics
  • Subscription Newsletters
  • Weekly Blog
  • Article Submissions
  • Website Partnerships
  • Social Networking Integration
  • And more…

Tell me again why this is a monthly subscription. Why can’t we do this all at once?

Marketing is best done over a period of time. It takes time to build up the required level of content to start being noticed by search engines, partner websites, and web visitors. It also takes time to refine and optimize your web copy.

Each month we’ll tackle a different piece of your marketing plan.

So how does this monthly plan work?

Each month we’ll work with you to:

  1. Identify which marketing step works best with your goals and website
  2. Write any necessary copy
  3. Implement the selected marketing step
  4. Provide a plan for the coming months for this step. For example, if your marketing step for this month is building an Online Newsletter, we’ll talk about creating Autoresponders to automatically send emails to new users.
  5. Answer any questions you may have via a phone conversation and/or email (your preference).
  6. Provide feedback to you at the end of the month on the progress of your overall marketing plan

I still don’t get it. Can you explain this online marketing thing again?

Sure. An example works best. Say you have a website and your goal is to get current and past patients to be more regular in their visit.

In this case, we may recommend that the first month of your marketing plan will involve creating a blog. Next, we’ll work with you to define a schedule where each week you can write a certain amount for your blog. Perhaps you’ll be writing helpful articles on common health problems that your patients can use for research.

Perhaps twice a week you’ll dedicate 45 minutes to writing an article. We’ll analyze your website, market and your personal passions and interests to suggest a few starter articles for you to work on. We’ll also train you on how to incorporate keywords to boost your search engine ranking. And we’ll show you how to measure your success with web analytics. We’ll even write one article for you that you can use on your site to see how its done.

Then at the end of the month, we’ll review the blog articles you’ve written and suggest how you might improve on them.

For the following month, we may suggest submitting 1-2 articles a month to an online newspaper to attract more attention and patients. We’ll identify online publications that might want your articles. We’ll talk with the editors about including your content (perhaps even on a regular basis). We’ll then submit your articles. And at the end of the month review how your blog articles on your website and in the publications are doing.

Make more sense? We’ll keep working each month to meet your goals, we’ll measure success and discuss progress.

Ok, but what if I want to go a little slower than monthly?

No problem. Especially for independent professionals who are running the whole show of your business, time to work on marketing may be limited. Instead of a monthly plan, we can do bi-monthly or quarterly. Though for best and quickest results, we definitely recommend the monthly plan if it fits with your time and cost budgets.

Quick summary of what you get with this package

  • Analysis of your current online marketing position
  • Analysis of what marketing steps will work well for you
  • Monthly training on a focused marketing goal, if required
  • Monthly work from us for each of your marketing goals
  • Monthly feedback on how your marketing is meeting your goals

How much does this cost?

Depending on your business, your goals and the amount of time you want to invest in marketing, the price varies between $90 and $300 per month.

What if I don’t like the marketing plan and its not everything you’ve said it is?

We believe in our work and have had excellent feedback. We have a 90 day, no questions asked, any reason, full 100% guarantee. We’re that sure you’ll be thrilled with each step along the way.


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